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>Assisted Selling/POD

    

IKEA displays Web site on in-store kiosks


• 07 Jun 2006

Imagine having the product knowledge of every retail store employee at your fingertips. This has become reality in stores where retailers deploy product information kiosks to supplement busy sales associate staff.

One retailer taking advantage of this trrend is IKEA Gateshead in the U.K., part of the world-wide home furnishing retail chain that operates in 44 countries. IKEA Gateshead has decided to enhance the customer experience by displaying its retail Web site on in-store kiosks in an "Internet cafe" setting.

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Editor's note: This white paper was provided by KioWare. Statements made in the text reflect the views and/or opinions of its author(s) only.

 

 

 

 




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